Social Media Marketing and SEO Fayetteville, Arkansas And across the USA.
Many restaurants still depend on traditional restaurant marketing options including placing adverts in the local newspaper and pushing flyers (or menus) through local letterboxes.
But both of these methods are not only quite costly, they are also one-hit-wonders! In other words, an ad that is in the paper one night, is in the bin the next day. So you constantly need new ads to keep attracting new diners or they just don't appear.
Are you still depending on these outdated methods and so are being left behind by other local restaurants?
Websites, Facebook Pages and Twitter
I totally agree that every restaurant should have a website, a Facebook page and a Twitter account. Unfortunately though, whilst "Build it and they will come" was a great saying in a film, it just isn't true with regards to websites and social media.
They all actually need quite a lot of regular effort to ensure they get seen by potential diners.
What do your own stats tell you? How many visitors do you get to your website each week? If you post to your Facebook page, how many people get to see each post?
Are you like many restaurateurs who find that these methods actually bring them very few new diners?
And even when you do tempt someone
to your restaurant for the
What are the chances of that
new diner becoming a regular customer?
Well, TV restaurant guru John Taffer says
that the chances are...
40% 42% 71%
After 1 Visit After 2 Visits After 3 Visits
So, even if your food and service are superb,
the chances of a first time diner coming
is only around 40%. This figure then rises
slightly to 42% if they do come back a
but then jumps to a massive 71% after 3
In other words...unless you can find a
method to encourage every new diner to
visit you three times,
then there is less than a 50% chance of
that diner ever returning, let alone
becoming a regular customer!
What do you do to ensure that a new customer returns?
If you're like most restaurants, you probably use the method that I call 'Hope Marketing'...
You HOPE that your good food and good service will tempt them to return again and hopefully become a regular customer. This could well happen of course, but as you've seen from the figures above, your chances are less than 50/50!
You really are just HOPING it will happen!
OK! Enough of the doom and gloom!
We've looked at the restaurant marketing techniques (or lack of) that most restaurants use and find they give poor, inconsistent returns, or just no longer work, but I'm pleased to tell you that
I can show you how you can easily...
What difference would it make to your profits when you are not only attracting more new diners, but more of them return to become regulars, AND your regulars come back to you even more often than they did before??
Here's just some of what I'll help you to achieve for your restaurant or small business...
Attract new customers
Create a buzz about your restaurant/business on Facebook and Twitter
Get referrals and recommendations from
Tempt existing customers back more frequently
Keep your restaurant at the front of local diners' minds when they're deciding where to go to eat
Improve your profits
See results quickly
Increase customer retention and enjoy the increased profits that come from REPEAT business
Not got the time to do it yourself?
If you're short on time to implement my powerful marketing strategies yourself, I also work with a small number of company's across the USA to personally implement my most effective strategies and to guarantee their success.
If you would like me to help you fill your restaurant with customers, or increase your business with new customers I would love to earn your business!
to find out how our services can help your restaurant or small business grow and make more profits, please see the 4 steps to building a large email list to grow your business fast!
I look forward to working with you.
479-308-1163 Call Us
The Local Email Marketing Solution Guy!
Social Media Marketing and SEO. Fayetteville, Arkansas